EP 16 | The Python People Podcast - Maddie Armitage - Living in a Cookieless World

➡️➡️➡️NEW EPISODE - The Python People Podcast with Maddie Armitage, Chief Data & Digital Product Officer for Dentsu International. This week, I had the pleasure of speaking with the downright lovely and inspirational Maddie Armitage about the future of marketing as we head in to a world of more stringent privacy policy and legislation. And the role that technology and data will play in shaping customer experience within marketing. In this episode, Maddie and I discuss: ✅ What legislation and privacy policies now exist for the marketing sector? ✅ How marketing agencies can still provide a targeted and tailored experience for their customers? ✅ How consumers feel about how their data is currently used? ✅ What role will technology play in shaping customer experience? ✅ What the future of digital marketing will look like?